RAMBLING
Rob’s forte is thriving in the world of ambiguity and infusing clarity to each and every project from concept through final delivery.
Playground!
Teamwork
Nurturing
Fresh Outlook
Working with the president of AMI to invigorate the brand and bring a new, fresh look to the company. The logo was maintained with a few tweaks and the results were hungrily embraced.
The AMI Advertising Campaign Based on LinkedIn Averages brought great numbers to the Click Through Rate of 180.7%, Engagement Rate of 180%, & a Total Earned Value of 11%, exceeded all expectations on a first time run.
10 2017 - 02 2022
Hybrid | Full-time/Contract
Explosive Situation
Designed the UI for the European Bomb Data System (EBDS) which operates in 22 different languages.
He was also instrumental in the User Interface for the Operations Centre Interconnectivity Portal (OCIP), Emergency Resource Inventory Network (ERIN), and Medical & Casualty Management Command Post (MedPost).
10 2007 - 11 2013
On-site | Full-time
Global Impact
UI design for WorldReach's applications which provided multiple governments with secure, ease of use software to effectively and efficiently reach their citizens worldwide in times of need. Purchased by Entrust in 2021.
02 2014 - 04 2021
Remote | Freelance
01 2007 - 11 2013
On-site | Full-time
Heavy Metal
Designed & coded Annihilator's website to coincide with the launch of the Annihilator Metal CD worldwide.
European pressing released on April 16, 2007 and the US release was January 15, 2008.
05 2003 - 01 2007
Remote | Full-time
User Numbers
Exploring web analytics and understanding its true nature through interaction & design fluidity for the SaaS product line. The web-based product was sold exclusively online worldwide. The company was purchased by Microsoft.
03 2001 - 05 2003
On-site | Full-time
Teaching Role
Teaching, mentoring, and guiding the introduction of web and video based projects to the creative department of Gordon Group.
04 1999 - 09 2000
On-site | Full-time
Exponential Growth
Design & production The Web of Life computer based video for the 1992 Biodiversity Conference in Rio de Janeiro. (Canada Government)
Narrated by Laurie LaPierre.
03 1990 - 03 1999
On-site | Full-time
Inspiring Vision
First Much Music Video Request participant to send in a computer generated slide. They figured out how to project into a TV! They sent Rob music cassettes as a reward for being on the show.
He requested a RUSH video & it came to pass.
11 1986 - 03 1990
On-site | Full-time
Defining Moment
Designing on the original Commodore Amiga computer to create an image used in the photo shoot for the Canadian launch of the new computer system.
06 1984 - 09 1986
On-site | Full-time
VISUALSTIMULUS
Rob’s first real-world experience came by way of designing two ‘Loyalist College Education Week’ posters, one for each year attended.
A career built on ideas, concepts, pushing technology, working in and leading teams, embracing the social side of consumers, and being aware of the diverse methods used to entice, sway, and surprise a user with a positive reaction.
Spirit. Positivity. Trust. Equity. All make for a great space.
Working in multifaceted teams, designing & writing, leading staff, mentoring, building relationships, and providing expertise, has provided multiple global opportunities for Rob. He has been able to share his learned knowledge in numerous mentorship roles from his first job onward.
Rob has explored all facets of creative from idea to launch and celebration afterwards. Sharing moments with each of the team members and clients throughout his career continues to be very rewarding.
